Marketing Bee Video

Building a Brand and a Profile at the Same Time!  Can you do that?

We think you can!

Face2FaceIdentity approached Sharon Latour, Queen Bee and CMO at Marketing Bee, and named in the 2013 Young Future Makers list, about making a video.  She’d been thinking about it already, so the timing was right.

Sharon and her staff ‘live the brand’ and with Marketing Bee’s strong branding language, we saw an opportunity to create a dazzling video.

So here it is!

Here’s how it happened!

I worked with Sharon and made suggestions about the kind of video that would work.

I knew we needed to steer clear of the old corporate video model and worked to create a simple, cut-to-the-chase script.

Then my Director, Stig Wemyss, took the script and added the magic of his visual language to create a video that was entertaining, loaded with imagery, popping effects and Sharon’s key staff.

We shot it down at our SubSonic Video Studio in City Road South Melbourne, with Anthony Littlechild as camera operator, using a Red, and Juan Martinez, doing on-set sound.  Stig did the edit, and the visual effects were done by Luke Jeffs.

I did the sound mix at Sonic Playground with Matt Gerber-Corn.

Client and staff?  Chufffed!

“I had the absolute pleasure of working with Abbe on our buzzing video. My team and I couldn’t fault the time and effort Abbe & Stig put into the scripts, visual, effect and music, and truly understanding our brand and vision. The video has put a face to our business, and we always get wonderful comments about it. Bravo!”

Sharon Latour   CMO Marketing Bee

To talk to us about your first or next video, just send a message and we’ll be in touch

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